Safety, testing and how it's made
Can you trust what goes in the bowl?
These are the questions pet parents ask us most before they switch. Here are straight answers, including what we have not done yet.
Cooked sous vide at 80°C
Fully cooked, never raw, never extruded.
ISO 22000:2018 and SS 590 HACCP
Our kitchen's food safety systems, audited by SOCOTEC, valid to Dec 2028. Also GMP certified.
AVS licensed, US FDA registered
Licensed by Singapore's Animal and Veterinary Service (FE2500015).
Every recipe published, gram by gram
Ingredients, ratios, supplements and nutrients, on our formulas page.
Reviewed by independent nutritionists
Every recipe is checked by pet nutritionists at Naturalia Pet and The Little Carnivore.
Frozen all the way to your door
Packs are frozen after cooking and delivered by our cold chain partner.
The questions people ask us
Safety and testing
Do you lab test your food?
Yes, at two points. The first cooked batch of every new recipe goes to a lab and is checked against our guaranteed analysis. If a customer ever reports a problem, samples go for microbiology testing. We do not test every batch for pathogens like Salmonella or Listeria. Instead every meal is cooked at 80°C in a kitchen certified for ISO 22000:2018 and SS 590 HACCP. Want to see the reports? message us on WhatsApp.
It looks quite raw. Is it actually cooked?
Yes. Every meal is cooked sous vide at 80°C, sealed in its pack. Gentle cooking keeps the meat moist and the colour close to fresh, so it can look less done than food cooked at high heat. It is safe to serve straight after thawing, no heating needed.
Where is it made, and by who?
In Singapore, by our manufacturing partner Pet Axis at Pioneer Crescent. Their kitchen is licensed by AVS (FE2500015), registered with the US FDA, GMP certified, and certified for ISO 22000:2018 and SS 590 HACCP. We can share the certificates on request.
Do you make raw food? Is cooked safer?
We only make cooked food. Raw meat can carry bacteria like Salmonella and Listeria, which is a risk to pets and to the people handling their bowls. Cooking every pack at 80°C is how we manage that risk, while keeping the food far closer to fresh than kibble.
Nutrition
Is it complete and balanced? How do you know?
Each recipe is formulated to meet the AAFCO nutrient profiles, so it can be the only food in the bowl. We check this by calculation from the exact recipe, then a lab checks the first cooked batch against our guaranteed analysis. We have not run AAFCO feeding trials. Every number is on our formulas page, so you can check it yourself.
Who formulates your recipes?
We develop our recipes in-house, and every recipe is reviewed by independent pet nutritionists at Naturalia Pet and The Little Carnivore before it launches. We do not employ vets or veterinary nutritionists ourselves, and we will always say so.
Can I feed it to my kitten, puppy or senior?
Yes. Our recipes are formulated for All Life Stages, the stricter AAFCO profile that covers growth, so the same recipe works from kitten or puppy through to senior. Only the portion changes, and kittens eat about three meals a day. If your senior has a health condition, check with your vet first.
Is taurine added?
Where a recipe needs it, yes. Taurine is essential for cats, and every cat recipe meets the AAFCO taurine minimum. Added taurine is listed as a supplement on our formulas page, with the exact amount.
My pet has kidney disease, pancreatitis or another condition. Is this right for them?
Please ask your vet first. Conditions like kidney disease need a diet with specific limits that your vet should set. To help that conversation, the phosphorus, protein, fat and calcium levels of every recipe are on our formulas page. We will not tell you our food treats a condition.
Allergies and ingredients
Is it really single protein? My pet has allergies.
Each recipe has one main animal protein, like chicken or kangaroo. Most recipes also contain a little cod liver oil for vitamins A and D and omega-3s, so if your pet is allergic to fish, message us on WhatsApp before ordering and we will help you choose. The full ingredient list for every recipe is on our formulas page.
Do you use preservatives or fillers?
No artificial preservatives, colours or fillers. The packs stay fresh because they are frozen.
Storage and delivery
How long does it keep?
Up to 1 year in the freezer. Every pack has a best before date. Once thawed, keep it in the fridge and use it within 3 days. Do not refreeze a thawed pack.
How do I thaw and serve it? Can I heat it?
Move a pack from the freezer to the fridge the night before. Serve it at room temperature. Please do not microwave or cook it, because heat breaks down nutrients like taurine.
My delivery arrived soft. Is it still safe?
Our packs travel frozen with our cold chain partner. If your packs arrive soft or thawed, please do not refreeze them. message us on WhatsApp with a photo as soon as you can and we will sort it out with you.
Price
Why does it cost more than kibble?
Human-grade whole meat, cooked in small batches and frozen, simply costs more to make than extruded kibble. We publish what a pack costs us and what we keep on our transparent pricing page.
What we have not done (yet)
Being honest about the gaps matters as much as listing the certificates.
- AAFCO feeding trials Our recipes meet the AAFCO nutrient profiles by formulation, checked by a lab on the first cooked batch. We have not run AAFCO feeding trials, which very few fresh brands do.
- Routine pathogen testing of every batch We rely on cooking at 80°C and our kitchen's HACCP controls. Samples go to a lab for microbiology testing if there is ever a complaint.
- A vet or nutritionist on staff We are pet parents, not vets. Our recipes are reviewed by independent nutritionists, and for any medical condition your vet should have the final say.
- Publishing our lab reports and certificates They are coming to this page. Until then, message us and we will send you the PDFs.
Still have a question?
Ask us anything, including for our certificates and lab reports. Nic or Yash will reply.